Retail

Texan Mattress’ 3-year journey from discounted mattresses to premium bedding

My journey as a mattress retail business owner began in a familiar fashion — facing…

Mastering the maze of social media: A comprehensive guide

Social media platforms have revolutionized the way businesses interact with customers, offering a bounty of…

How is affiliate marketing helpful to the bedding industry?

It’s no secret that the sleep industry is nowhere close to where it used to…

Why using ‘I’ instead of ‘we’ in sales can increase customer satisfaction

As a mattress salesperson or store owner, your interactions with customers play a crucial role…

Spring Air adds Ireland to international licensee base

What’s happening: Spring Air International has signed Briody Bedding Ltd., an innovative, family-owned bedding and…

Sales holidays take on new importance in year of flatter sales

Memorial Day was the start of the Big 3 summer sales holidays, and July 4th…

Unlocking the power of generative AI and why it’s crucial for retail success

If you think social media disrupted your business, get ready for the new game in…

Why do mattress salespeople forget about the pillow?

James joined the mattress world in 2013 with no experience in the industry. But over the next 10 years, through working at Mattress Firm and then Sleep Galleria, he has become engrossed in what makes a mattress tick. In his free time, you’ll even catch him browsing websites and reddit, diving headfirst into the world of mattress.

5 ways mattress retailers can advertise on a tight budget

Inflation has caused many to pull back on spending. However, unlike individual people, retailers need…

IHFRA survey seeks retailer feedback on how it can improve its services, programs and initiatives

The International Home Furnishings Representatives Association is asking furniture retailers for feedback on ways it…