Retail

Actionable digital strategies to ensure a consistent brand message across all your channels 

What is a brand? Simply put, it’s the unique features you choose to define your…

Sleep trials: A dream for retailers, a challenge for returns

The comfy confines of a showroom don’t quite replicate eight hours of sleep. That’s why sleep…

Patrick Wolf joins Avocado Green Brands

Bedding News Now has learned that industry veteran Patrick Wolf, formerly of Diamond Mattress, has…

Independent retailers talk Memorial Day numbers, differentiators and takeaways

Between TV and radio commercials, print advertisements in local publications and giant billboards around town,…

How to drive foot traffic with digital marketing strategies 

Consumer expectations today are higher than ever. Shoppers demand a seamless customer experience as they…

Sleep Nerdz unveils health-tracking ZenRing

As health and wellness becomes a central topic in the mattress industry, there’s a need…

Optimizing signage for maximum impact in your mattress store

In the competitive world of mattress retail, where comfort and support are paramount, effective communication is key. But…

How quality sleep shops can take control of their digital marketing

One of the great things about the mattress industry is that it’s full of people…

Retailers can use value proposition to fight back against online reviews

Start a Google Alert for “mattress” and you will be served thousands of articles with…

The 2 sides of the mattress: Examining MAP pricing for retailers and customers

Minimum Advertised Price policies are a common tool used by mattress brands to control the…