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Digital marketing audit: Your business success checklist

For many retailers, digital marketing can be a frustrating and often confusing venture. Should you…

Unlock your profit potential: A multitiered pricing strategy for mattress retailers

The mattress industry offers a diverse customer base with unique budget considerations and sleep needs. A…

BedTech partners with Mattress Retailer Toolkit 

BedTech has partnered with Mattress Retailer Toolkit, a comprehensive suite of resources, tools and training…

How consistent, branded storytelling can help grow your business

The front window of your store has the power to tell the story of your…

Blazing your own trail: The power of independent mattress retailers

In today’s competitive marketplace, independent mattress retailers often find themselves up against national chains and…

Why your mattress store needs to become a women’s sleep oasis

The mattress industry is undergoing a fascinating shift. While big-box retailers might be feeling the pinch, boutique…

How to drive foot traffic with digital marketing strategies 

Consumer expectations today are higher than ever. Shoppers demand a seamless customer experience as they…

Sleep Nerdz unveils health-tracking ZenRing

As health and wellness becomes a central topic in the mattress industry, there’s a need…

Optimizing signage for maximum impact in your mattress store

In the competitive world of mattress retail, where comfort and support are paramount, effective communication is key. But…

How quality sleep shops can take control of their digital marketing

One of the great things about the mattress industry is that it’s full of people…