Manufacturing

Purple names 2 new executives in 1 week

Purple Innovation has named Todd Vogensen as its new chief financial officer — replacing Bennett Nussbaum,…

BIA’s ‘Fab 5’ strategy boosts under $1,000 mattress sales

When independent retailer Super Store added Bedding Industries of America’s Eclipse MyComfort “Fabulous 5” lineup…

Spring Air dealer survey shows bigger isn’t always better

Mattress height may be getting too tall for many Americans according to a recent survey…

Why launching an e-commerce site isn’t a guaranteed path to success

In 2017, the word on the street was clear: “Get online and sell mattresses.” For…

Nationwide’s state-of-industry panel offers ways retailers can look to the future

Nationwide Marketing Group’s “State of the Business” presentation during PrimeTime featured five executives who talked…

Purple Innovation reports declines in Q2 net revenues

Purple Innovation reported decreases in net revenues for the second quarter and second half ended…

A chat with Casper’s new CMO Jeff Willard

A decade after launching, Casper is still disrupting the mattress industry in new ways. That…

Industry insiders talk commoditization, differentiation and other industry challenges

As we head into the latter half of 2023, the bedding industry is facing a…

How to leverage social proof on your website

When was the last time you hired a contractor for a home improvement job based…

Bedding experts talk about how industry and consumers view boxed beds

Less than 10 years ago, boxed beds were a new innovation that not many people…