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The Big Mattress Outlet talks franchising plans

When retailers expand, they often go the route of opening other locations near their flagship…

Bedhead Marketing continues upward trajectory by focusing on mattress niche 

The bedding industry is known for its creative marketing, yet the number of marketing firms…

Retailers weigh in on the profit dollars vs. gross margin percentage debate

In the world of retail, especially in the competitive mattress industry, businesses often find themselves…

AI is changing marketing, and there are tools you can use to improve your efforts

Smart marketers know they’re storytellers at heart and that content creation is non-negotiable. They also…

Labor Day sales break records for several mattress retailers this year

With Labor Day weekend behind us, Bedding News Now spoke with a few independent retailers…

Labor Day weekend in pictures 

With Labor Day arguably one of the biggest holidays for mattress sales and promotions, we…

Redefining success in mattress sales through a modern approach

In today’s dynamic retail landscape, mattress sales professionals are undergoing a transformative shift in their…

How Labor Day can help position mattresses as family purchases

What does having a baby have to do with mattresses? Everything. As a dad of…

Mastering local search: Elevate your store with an optimized Google Business Profile

If someone in your community Googles products you sell, where does your store show up…

How retailers can incorporate Pokemon Sleep into their sales strategies

In the summer of 2016, an augmented reality game called Pokemon Go took the world…