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How multicategory program selling can lead to success for mattress retailers

Forget the days of simply showcasing mattresses. Today’s savvy customers crave experiences, value and education. By offering multicategory program…

Williams Co. Mattress brings its organic lines to retailers for the first time

Women-owned bedding company Williams Co. Mattress isn’t new to the industry, but it may be…

Happy ZZZ’s owner Scott Vaughn on sharing industry ideas

From calls with other bedding retailers to his “Monday Mattress Minutes” videos, Scott Vaughn, owner…

Bedhead Marketing names industry veteran as VP of business development and education

Bedhead Marketing has appointed industry veteran Brent Batterman as vice president of business development and…

Unlock digital accessibility for your website and marketing channels

ADA compliance — short for the Americans with Disabilities Act Standards for Accessible Design —…

Product releases at Las Vegas Market reveal 3 macro trends in the bedding industry

Bedding exhibitors brought out innovative new product and shiny new technology at the Las Vegas…

Trends to watch in the luxury bedding category

The luxury category has been growing in leaps and bounds since 2020. The growth from…

Las Vegas Market bedding exhibitors offer unique products to help retailers differentiate themselves

The January Las Vegas Market has traditionally been “the” market for the bedding industry, and…

Navigating this year’s fast-paced digital frontier: harnessing AI and revenue synergy for success

Will 2024 be the year that digital marketing takes center stage in your business plan?…

Therapedic’s Gerry Borreggine explains appeal of luxury collections

Therapedic International CEO Gerry Borreggine talks about the luxury side of the mattress business, including…