GhostBed promotes Brandon Howell to VP of sales

GhostBed has promoted Brandon Howell — formerly the managing director of sales, North America — to the position of vice president of sales.

In his previous position, the company says, Howell consistently demonstrated a keen understanding of the market and the ability to drive sales growth. His strategic initiatives and collaborative approach with GhostBed’s sales and operations teams contributed to the brand’s market expansion and increased customer satisfaction. 

“I’m honored to take on this new role and excited about the opportunities ahead for GhostBed,” says Howell. “Our team is dedicated to providing the best sleep experience for our customers, and I look forward to leading our sales efforts as we continue to grow our retail footprint with new retail partners and innovate in the marketplace.”

As vice president of sales, Howell will now oversee the brand’s entire retail sales force, taking on an even greater leadership role within the company. He reports to GhostBed Executive Vice President Alan Hirschhorn. 

“Brandon Howell has been an invaluable asset to GhostBed; he hit the ground running from his first day and has helped drive sales and awareness to the GhostBed brand,” explains Hirschhorn. “His promotion to vice president of sales is a testament to his leadership skills and commitment to excellence.” 

Howell began his bedding career at Tempur Sealy International, starting as a key account manager and working his way up to sales manager for national accounts. From there, he moved to Lull to become its head of wholesale, before joining GhostBed in October 2022 as its national accounts manager. 

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