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XSensor webinar explains how retailers can increase ROI with Reveal system

Mattress imaging and recommendation system provider XSensor recently held a webinar offering customer experience secrets…

Mattress Express owner Kevin Fear offers marketing insights and advice

Kevin Fear, owner of nine-store bedding retailer Mattress Express, is no stranger to good marketing,…

5 signs you (might) need a new digital marketing agency

When was the last time you conducted a thorough evaluation of your digital marketing agency?…

Why omnichannel strategies need good humans behind them

Omnichannel has long been a buzzword in the furniture and mattress industry. But when does…

Embracing bedding trends and fads: A blueprint for business success

Today more than ever, businesses must remain agile to keep up with shifting consumer preferences.…

Mattress World Northwest’s Ryan Bailey talks selling sleep systems

Ryan Bailey, buyer and visual merchandiser for 24-store retailer Mattress World, offers advice about selling…

The Big Mattress Outlet talks franchising plans

When retailers expand, they often go the route of opening other locations near their flagship…

Exploring digital marketing’s key challenges with e-commerce and omnichannel leaders at eTail Connect West

Attending conferences, for me, has always felt like getting the fast pass at Disney. The…

Why launching an e-commerce site isn’t a guaranteed path to success

In 2017, the word on the street was clear: “Get online and sell mattresses.” For…

Bedhead Marketing continues upward trajectory by focusing on mattress niche 

The bedding industry is known for its creative marketing, yet the number of marketing firms…