Featured stories bring you recent and informative content from the High Point Home Furnishings Industry.

How to drive foot traffic with digital marketing strategies 

Consumer expectations today are higher than ever. Shoppers demand a seamless customer experience as they…

Bedding industry veteran John Schulte talks ‘sleeping elevated’ and Symphony Sleep

John Schulte, a mattress industry veteran and president of new adjustable base provider Symphony Sleep,…

Labor Day sales break records for several mattress retailers this year

With Labor Day weekend behind us, Bedding News Now spoke with a few independent retailers…

Avocado Green opens new Boulder location

Avocado Green Mattress recently opened the doors to its newest experience center in Boulder. The store showcases Avocado’s award-winning…

Why it’s difficult to sell to seniors

Seniors who are renovating their homes and transforming them into their forever, aging-in-place homes are prime target for mattress sales. But how can you reach seniors? 

Do you have a story to tell?

Walking around Las Vegas Market in January, one thing I kept hearing from every exhibitor…

GhostBed, Cozzia team up on industry’s first massaging mattress

GhostBed, an online mattress retailer and manufacturer of boxed beds, has partnered with massage chair manufacturer Cozzia to introduce the industry’s first mattress that offers a “true massage.”

Purecare partners with wellness guru on natural, sustainable collection

World-renowned integrative medicine pioneer Dr. Andrew Weil and leading wellness-focused bedding essentials manufacturer Purecare have partnered to launch the first top-of-bed collection for the health and wellness guru.

R.E.S.T. to launch innovative products in new Las Vegas Market showroom

Renaissance Elevated Sleep Technology (R.E.S.T.) will unveil its new space and fresh products at upcoming Las Vegas Market.

Therapedic’s Sustaina line adds innovation, natural materials to sustainable mattress segment

Therapedic International’s launch of its new Sustaina line brings a new level of sustainability to the mattress segment featuring a story that dealers can easily communicate to consumers on the sales floor.