Featured

Featured stories bring you recent and informative content from the High Point Home Furnishings Industry.

Mattress industry fired up for summer selling season as holiday sales regain importance

Retailers and manufacturers were pleasantly surprised by the success of the recent Memorial Day holiday.…

Gold Bond sees smooth sailing in choppy bedding seas

Independent mattress and futon maker Gold Bond is well positioned for success as choppy trade…

The fading horizon of the dealer locator: What’s next for independent mattress retailers?

For years, the dealer locator on direct-to-consumer mattress brand websites — Nectar, Dreamcloud, Ghostbed, Puffy,…

Mattress retailers optimistic after successful Memorial Day

Memorial Day marks the start of the summer mattress sales season. And while no one…

How to navigate a roller-coaster ride for mattresses

Welcome to the Bedding Roller Coaster, a disquieting ride featuring plenty of twists and turns…

The silent salesperson: Branded in-store signage that converts

In the bustling environment of your mattress store, effective in-store signage acts as a silent…

Does keeping a customer on a mattress for longer make them more likely to buy it?

While visiting the Legends Furniture showroom during the recent High Point Market, Marty Melcher, vice…

The power of first-party data and how to prepare for a cookieless future

For years, third-party cookies quietly did the heavy lifting for digital marketers — tracking behaviors,…

Chalk talk speaks loudly at Connecticut mattress store

Joshua Eves had been thinking about improving the look of his sleep shop in South…

Could new Sealy Posturepedic line lift industry sales?

Sealy’s new Posturepedic line, officially launched at the Las Vegas Market earlier this year, represents…