What’s happening: The CertiPUR-US® foam certification program has launched a new online directory that lets consumers search for companies and brands offering CertiPUR-US-certified foams and products containing CertiPUR-US certified foam.
Why it matters: Thousands of consumers view the CertiPUR-US directory each week, and many of them make purchasing decisions based on whether a company or brand is listed as using certified foam in their products.
The new directory is searchable by company name, company type, brands, product category and location. The advanced search function allows search by multiple criteria.
The new directory also includes listings of the more than 90 participating foam producers currently certifying flexible polyurethane foam. Foam producer listings include country of origin and a link to an individual page on the CertiPUR-US website with the foam producer’s contact information, foam families certified, laboratory identification numbers and each foam family’s renewal date.
Listings will continue to be free, but a new program requirement calls for each company to update their directory listing information annually in order to continue to have permission to use the CertiPUR-US trademarked name and logo.
To determine whether your company is listed and categorized correctly, participating companies should check the directory and promptly notify email@example.com if anything needs to be added or corrected.