There’s rarely a shortage of new product at the winter Las Vegas Market, and this market was no exception. From high-tech adjustable bases to collections focused on sustainability and health and wellness, exhibitors had something for everyone.
South Bay’s new Sofinity mattress features a new foam that touts a breathable, cool and supportive sleep story.
Diamond Mattress’ Black Diamond collection is a higher-end luxury line featuring latex hybrids and offering retailers 60%-65% margins.
Spring Air CEO Nick Bates stands with a new rocking Cruise adjustable bed base in the Copper by Spring Air line, which features copper fabric and copper-infused memory foam.
DreamFit’s Grounding Sleep System is the company’s first foray into mattresses. The line was displayed with three luxurious-looking models and updated in-store branding materials.
Brooklyn Bedding’s new CopperFlex collection, starting at $499 for a queen mattress, aims to deliver a strong comfort story at an affordable price and features CopperFlex foam infused with copper particles.
Molecule’s Engage collection uses a new kind of memory foam that’s more breathable than standard memory foam. Dubbed Sculpt Tech foam, it is a proprietary material made with slow-response viscose that adapts to a sleeper’s body. It ranges from 5 to 8 pounds in density.
Serta Simmons Bedding introduced the new baselogic adjustable bed line, which will support the Serta and Beautyrest brands.
Ergomotion’s Stow adjustable base has ample storage space under the bed and is ideal for smaller living spaces.
Shifman President Bill Hammer points to the medallion on the new high-end 1893 line that celebrates the year his company was founded.
Purple’s Rejuvenate collection is made by layering the company’s proprietary gel grid to offer different feels as well as extra support.
The ES700 SonicSleep adjustable base by Symphony Sleep delivers sonic massage therapy and an immersive audio experience in a multifunction model.
Corsicana brought a line of $999 and under beds, including these new double-sided models that capitalize on the returning trend of double-sided mattresses.
The Beautyrest World Class collection is one of two new lines that round out the Beautyrest portfolio and is positioned below the Beautyrest Black line.
Carpenter partnered with La-Z-Boy on a line of branded pillows and mattress toppers. They come in three price points ranging from $129 to $299.
Mlily’s WellFlex line was refreshed this market and now offers sustainable materials like natural foam made from soy beans.
Cariloha brought its bedding line to a permanent showroom for the first time this market and strategically merchandised it with new branding.
