Direct-to-consumer brand Helix Sleep, owned by 3Z Brands, has launched a partnership with Northeast furniture and mattress retailer Raymour & Flanigan. Beginning this month, Helix mattresses will be available at all Raymour & Flanigan locations across the Northeast.
“We couldn’t be more excited to bring Helix to Raymour & Flanigan,” said Jerry Lin, co-founder of Helix Sleep, in a statement. “They’ve spent decades earning the trust of millions of customers across the Northeast by delivering an exceptional in-store experience and standing behind the products they sell. Helix delivers exactly that: innovative, science-backed sleep products that are built to last. This partnership gives us an incredible opportunity to connect with even more sleepers across the Northeast.”
According to 3Z Brands, Helix’s retail program is designed to support large-scale partners with what it calls key advantages, including domestic mattress assembly, in-house production of proprietary foams and coils, and a broad national manufacturing network with strategic locations across the U.S.
All Helix mattresses are crafted with high-density, pressure-relieving foams and are GREENGUARD Gold and CertiPUR-US certified. Helix’s latest innovations include zoned lumbar support and GlacioTex cooling covers.
“Helix has built a well-deserved reputation for delivering mattresses that combine cutting-edge innovation with real, personalized comfort,” said Patrick Judd, senior buyer at Raymour & Flanigan. “At Raymour & Flanigan, we believe a mattress is something you should experience yourself, and now customers across the Northeast can do exactly that in any of our showrooms. We make it easy with next-day delivery and old mattress removal, so their best night’s sleep is never more than 24 hours away. We’re thrilled to bring that full Raymour & Flanigan experience to every Helix customer.”
