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SSB hopeful on industry rebound

SSB hopeful on industry rebound

Tim Oakhill, chief marketing officer for Serta Simmons Bedding, tells Editor-at-Large Dave Perry that the mattress industry is overdue for some good news on growth, and talks about SSB’s latest product launch, which offers foam and hybrid options. The Serta Counting Sheep, celebrating a big anniversary, makes a surprise appearance.

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