Bedgear’s new retail partnership with Mancini’s Sleepworld starts with the retailer’s newest location in Roseville, California, and is the first step in a partnership that will significantly expand Bedgear’s presence on the West Coast.
Through this collaboration, Mancini’s Sleepworld customers will now have access to Bedgear’s most popular Performance pillows, mattress protectors and sheet sets.
“This partnership with Mancini’s Sleepworld aligns with our mission to provide customers with personalized and breathable bedding that enhances their sleep quality and overall wellness,” Bedgear’s founder and CEO Eugene Alletto says. “Mancini’s commitment to innovation in the sleep category makes them an ideal partner, and we’re excited to expand our footprint in California through their newest store in Roseville.”
In joining forces, Bedgear and Mancini’s Sleepworld are focused on bringing new levels of sleep innovation to a broader audience.
“We’re thrilled to partner with Bedgear and bring their cutting-edge sleep technology to our customers,” says Brett Snyder, CEO of Mancini’s Sleepworld. “Their Performance products are a great fit for our mission of delivering the best in comfort and innovation. The Roseville store marks an exciting new chapter, and we’re confident this collaboration will elevate the in-store experience.”
With this partnership, Bedgear, which caters to 30 million American customers and counting, continues its mission to revolutionize the bedding industry.
“At Bedgear, we believe sleep is personal, and so is the shopping experience,” Alletto adds. “By teaming up with Mancini’s Sleepworld, we’re not only making Performance bedding more accessible to a larger audience — we’re also empowering more people to take control of how they sleep, starting right in their local community.”