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Helix partners with Top 100 retailer Jerome’s Furniture

Helix partners with Top 100 retailer Jerome’s Furniture

Helix Sleep has announced details about its newest retail partnership with San Diego, California-based Jerome’s Furniture. 

“We’re proud to launch with Jerome’s Furniture, a Top 50 retailer and a trusted name in Southern California,” says Jerry Lin, co-founder of Helix Sleep. “Their commitment to quality and customer care aligns closely with our own values, making them a natural partner for Helix. Expanding into Jerome’s locations allows us to showcase our high-performance mattresses to more customers, while continuing the momentum we’ve built with other retail partners.”

Beginning this month, Helix mattresses will be available in all Jerome’s locations across the Southern California region. The curated assortment features four of the brand’s most popular models: Midnight Core, Midnight Luxe with GlacioTex, Twilight Luxe with GlacioTex, and Midnight Elite. Each is designed for a different budget and sleep style, offering a range of comfort and support to meet diverse sleep needs.

Customers can experience Helix’s key innovations in-store, including zoned lumbar support, GlacioTex cooling technology and advanced hybrid construction. All Helix mattresses are Greenguard Gold and CertiPUR-US certified, free from harmful chemicals and fiberglass, offering peace of mind alongside performance.

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“At Jerome’s, our mission has always been to provide our customers with quality, comfort and value they can trust,” says Ali Tommalieh, senior vice president of bedding for Jerome’s Furniture. “Partnering with Helix Sleep allows us to bring even more innovation and choice to our mattress offering. Helix’s reputation for personalized comfort and cutting-edge sleep technology aligns perfectly with what our customers are looking for. We’re excited to introduce Helix to our showrooms and believe this collaboration will make it even easier for families across Southern California to find the perfect night’s sleep.”

Helix combines domestic mattress assembly, proprietary foam and pocketed coil production, and a national manufacturing footprint to support high-volume retail partners efficiently. For the launch with Jerome’s, Helix will run co-branded digital marketing campaigns designed to drive customers in-store and showcase its products firsthand. Supported by a dedicated national sales and training team, the brand is positioned to deliver a seamless, high-touch retail experience while highlighting its innovative, high-quality mattresses. 

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