3D visualization company imagine.io has announced the launch of new Mattress Builder modules, cutting-edge innovative technology made for the mattress world to connect every stage of mattress design and commercialization — from component suppliers, to manufacturers, to retailers.
By fully connecting every detail in the mattress design and commercialization ecosystem from fabrics to finished goods in the Mattress Builder, companies can now build a complete 3D mattress and render in a lifestyle environment in under 20 minutes, greatly improving time to market, increasing profitability and tying into sustainability initiatives of reducing carbon footprint through significant reductions in sample waste and impact of shipping.
By digitizing materials and enabling rapid 3D configuration, the imagine.io Mattress Builder sits at all connection points of the mattress supply chain, creating new efficiencies, reducing costs and empowering every stakeholder with better tools to design, sell and market mattresses.
Modules designed for each part of the mattress supply chain
For component suppliers: Digitize materials and share them instantly to mattress manufacturers and designers. Gain visibility when foams, coils or fabrics are used in builds, opening new sales opportunities and accelerating time-to-market decisions.
For Manufacturers:
- Reduce sample rounds and iterate faster creating, iterating and validating digital prototypes before final approvals.
- Test advanced design features like tufting, quilting and cording on the fly, while building centralized libraries of materials from internal and supplier sources.
- Create infinite sales- and marketing-ready assets from one 3D model supporting the constant demand for visuals for every channel, advertising units and more.
- White Label Visual Creation: Supply unique visuals to white label customers of your catalog supporting multichannel orchestration efforts.
- Visuals for Every Format: Silos, lifestyle, 360s, video and more enabled from a single model all built in 3D. Support Sustainability Efforts: Reduce sampling costs and carbon emissions by avoiding emissions from shipping samples.
For Retailers and Brands:
- Unique Visuals to Brand Guidelines: Break free from generic manufacturer-provided assets with proprietary, customizable visuals built to your brand guidelines.
- Enhanced experiences for shoppers with easily embeddable 3D model viewers, cutaways, exploded views, Augmented Reality “View in Your Room” and more.
- Develop private-label/private-brand mattress collections end-to-end digitally.
“Mattress Builder is not just a design tool — it’s an ecosystem enabler across the supply chain,” says Surbhi Kohli, CRO and head of creative services of imagine.io who also designed the Mattress Builder product. “By digitizing and streamlining the connection points between mattress manufacturers, material suppliers and retailers, we’re creating a seamless pipeline where one digital model can serve as the foundation for product development and commercialization for marketing, e-com and sales teams. This reduces waste, accelerates launches and unlocks new creative and commercial possibilities.”
Contact imagine.io’s team for more information on the Mattress Builder for your organization and to claim your free trial at mattress@imagine.io or on the website at https://imagine.io/platform/mattress-builder.
