Sinomax USA and EverRest will share a showroom at the Las Vegas Market in Suite B-1345. This joint space is the first initiative of an ongoing strategic partnership.
“This partnership with EverRest marks an exciting step forward as we align our complementary strengths and leverage our combined global resources to create a fully integrated solution,” says Frank Chen, chief executive officer of Sinomax USA. “From raw material sourcing to consumer delivery, we are able to offer unmatched control, consistency and scalability — all designed to support our customers’ success.”
Sinomax USA and EverRest are integrating key competencies to better serve retail partners and end consumers in a complex and disrupted market. By connecting strong manufacturing capabilities, industry-leading innovation and premium marketing and branding, this partnership maximizes the benefits of vertical integration for every customer, the companies say.
“By joining forces with Sinomax, we are unlocking new opportunities to streamline our global supply chain, accelerate growth and bring market-leading products to customers faster and more efficiently than ever before,” says Claus Løvgreen, chief executive officer of EverRest.