Tim Oakhill, chief marketing officer for Serta Simmons Bedding, tells Editor-at-Large Dave Perry that the mattress industry is overdue for some good news on growth, and he talks about SSB’s latest product launch, which offers foam and hybrid options. The Serta Counting Sheep, celebrating a big anniversary, make a surprise appearance.
With sizable factories in China and Vietnam and showrooms in High Point and Las Vegas, MotoMotion has made a name for itself in the home furnishings world with practical features that make its furniture unique. And behind the company lies a sleeping giant: MotoSleep. The adjustable base provider uses a fusion of MotoMotion’s patented motion…
Franchising mattress stores isn’t for everyone. But for Snooze Mattress and Wellness Co., the model is proving to be a powerful tool that’s fueling growth. Owner and founder Matt Smith, who started Snooze in 2019 in Pueblo, Colorado, began franchising stores in 2021 and the brand has grown immensely in that short amount of time.…
Now that we’ve established that Amazon is a dominant mattress retailer, much larger than many in the industry realize (see my earlier column here), our next step is to analyze the Amazon mattress shopper. Thanks to our latest Consumer Insights Now research conducted by Dana French, one of my long-time research colleagues, we can identify…
Bed Tech Midwest has found an innovative way to cut costs while reducing its environmental footprint. What began as a cost-accounting exercise to mitigate the impact of rising global tariffs has evolved into a sustainability initiative that benefits both retailers and the planet. President Justin Trumbo, who has vowed a long-standing promise to retailers to…
According to new research from Leggett & Platt, many low-cost imported mattresses sold online fail federal flammability standards. It also says some even attain dangerous heat release rates in violation of U.S. law in as little as two to four minutes after exposure to an ignition source, according to test results submitted to the U.S.…
3D visualization company imagine.io has announced the launch of new Mattress Builder modules, cutting-edge innovative technology made for the mattress world to connect every stage of mattress design and commercialization — from component suppliers, to manufacturers, to retailers. By fully connecting every detail in the mattress design and commercialization ecosystem from fabrics to finished goods…
DeLandis Sleep returned from the summer Las Vegas Market with a clear message from retailers: Private label is no longer the exclusive domain of mega-retailers. The company fielded inquiries from store owners — including midsize regionals — exploring private-label bedding programs for the first time. In response, the mattress manufacturer has streamlined its design-to-delivery process,…
One of the hottest topics of conversation at the recent Las Vegas Market was Ashley’s new store of the future, now open in Las Vegas. The Sleep Shop there was getting rave reviews. “You need to see the new Ashley bedding presentation,” said an executive with one of the industry’s largest manufacturers. I also heard…
In a wide-ranging interview, King Koil’s David Binke tells Editor-at-Large Dave Perry about his thoughts on excellence in mattress retailing, reveals why King Koil is finding success in the marketplace and welcomes two famous brothers to the King Koil family.
Labor Day, the biggest mattress sales holiday, is finally upon us. With strong sales numbers on Memorial Day and Fourth of July, the bedding industry is expecting a good turnout for the holiday. Here are a few of the promotions and offers taking place this year. Raymour & Flanigan is offering up to 35% off…
Artificial intelligence, once thought of as simply a fad, is now proving itself a useful tool in a business’s belt. A new survey by SEO and digital marketing consultant Joe Youngblood reveals that roughly one-third of Americans are now considered “heavy AI users.” This comprehensive study analyzed how 1,151 U.S. adults use AI in their…
Gardner White has launched Gardner White Mattress, a new standalone mattress store concept offering the best in premium mattress brands and innovative sleep solutions. Now open at 9990 E. Grand River Ave. in Brighton, Michigan, the showroom features a selection of well-known brands including Aireloom, Beautyrest, King Koil Mattress Co., Kingsdown, Sealy, Serta, Stearns &…
Sinomax USA is having a big year. It recently opened its new Houston headquarters, won a sustainability leadership award from Business Intelligence and announced a guest appearance on The Donna Drake Show on CBS. The move to Houston was celebrated on July 15 with a lively grand-opening and ribbon-cutting ceremony, attended by employees, leadership and special…
Symphony Sleep has launched its Premier Hybrid Platform Base, an adaptable foundation aimed at giving retailers a durable, upgrade-ready product that the company says has no equivalent in the marketplace. Designed for maximum versatility and retailer profitability, the Premier Hybrid Platform Base starts as a robust, breathable metal mesh deck, rated at 2,000 pounds, paired with…
Paramount Sleep Co. is gaining significant traction at retail through use of its exclusive Seal of Cotton trademark, driving product engagement and sell-through at stores nationwide. For retailers like Bloomingdale’s and Macy’s, Paramount’s premium collections featuring the Cotton Inc. trademark prove that cotton is a natural material that consumers trust. As the only mattress manufacturer licensed…
Richard Pieris & Co., the Sri Lanka licensee of leading mattress brand Englander, has opened a 2,000-square-foot boutique in the heart of the city’s upscale shopping district. U.S. Ambassador Julie Chung and Englander President and CEO Lou Paige joined local dignitaries to open the new store, which features 10 premium mattresses and a collection of…
Eight Sleep, a sleep‑fitness company, has raised $100 million in new funding to accelerate the company’s vision of transforming the bed into an AI-powered sleep-optimization and preventive health device. Eight Sleep has already surpassed $500 million in Pod sales, grown revenue 10x since the introduction of the Pod and analyzed over 1 billion hours of…
How big is Amazon in mattresses? That’s a critical question for the mattress industry, and it’s one, sadly, that the industry is not asking. I know this from a series of off-the-record conversations that I conducted at the recent Las Vegas Market. I asked several industry leaders to give me their confidential assessments of Amazon’s…
Helix Sleep announces a major retail expansion through a new partnership with Rooms To Go, a leading independent furniture retailer with more than 200 locations. This strategic collaboration marks a significant milestone for Helix, bringing its award-winning mattresses to one of the largest home furnishings destinations in the country. Helix mattresses are now available in…
At the Bedding News Now Best In Bedding Awards ceremony during the summer Las Vegas Market, Jim “Mattress Mack” McIngvale of Gallery Furniture addressed a room of nearly 200 industry executives.
Sleepeezee Bedding has rejoined Spring Air International as licensee for the country in a new 20-year deal. Launched in Melbourne in 1956, Sleepeezee is one of Australia’s largest combined bedding manufacturing and importer with more than 160 employees and plants in four major cities: Sydney, Brisbane, Perth and its home base, Melbourne. Part of Mantzis…
Although Helix Sleep was founded as a direct-to-consumer mattress brand, the company has recently expanded its reach by partnering with brick-and-mortar retailers. In June, Helix Sleep announced two new retail partnerships, one with Sleep City and Sweet Dreams Furniture & Mattress, which in total, will expand Helix’s retail footprint by 12 locations across key regional…
Capital Bedding is celebrating its 105th anniversary with a new name, updated website and refreshed mattress lineup this week. Scott Grand, owner of the fourth-generation, family-owned mattress manufacturer, said the name change to Grand Bedding honors its long-standing family legacy, dating back to founder John Richard Grand, who started the company in 1920. In addition,…
Things are looking up in Mattressville. It’s about time. We noted a few weeks ago that mattress business in Las Vegas generally met the modest expectations that industry leaders had for that market. Yes, traffic was generally quite light, but the buyers who made the trip were serious about improving their business and had good…
With two sales holidays — Memorial Day and Fourth of July — behind us, the bedding industry is optimistic about the remainder of the year, including two of the biggest mattress sales holidays, Labor Day and Black Friday. “We’re still a holiday-propelled industry,” says Gerry Borregginne, CEO of Therapedic International. “Our overall business has been up,…
Our Best In Bedding event at the recent Las Vegas Market was an afternoon of celebration and inspiration, one that attracted about 200 A-list mattress retailers and manufacturers. It was the industry’s top bedding event of the year. We presented Jim “Mattress Mack” McIngvale of Gallery Furniture with a Bedding Legend award, and he graced…
Top mattress retailers from across the country were honored at Bedding News Now’s inaugural Best In Bedding event, held during the Las Vegas Market. The event, a partnership with Andmore, was sponsored by Bread Financial and Serta Simmons Bedding, and five regional winners were announced. Bedding News Now Editor-at-Large Dave Perry and publisher Rick Harrison…
Last week, Somnigroup International released its second-quarter earnings report and held a conference call to discuss the state of the company. There are several important highlights. Scott Thompson, president and CEO of Somnigroup International, made the following comments on the conference call:
As mattress store owners and associates, you know the questions that frequently come up when a couple walks onto your showroom floor. Beyond “Is it firm enough?” or “Will it sleep hot?,” one of the most critical, yet often unarticulated, concerns is motion transfer. In 2025, with sleep wellness taking center stage, the ability of a…
The International Sleep Products Association’s 2025 Sustainability Conference will take place Sept. 10-11 at the Wyndham Atlanta Buckhead Hotel & Conference Center in Atlanta. The conference brings together professionals across the bedding industry value chain to collaborate on advancing sustainability practices and innovation. This year’s program takes a deeper look at circular design, with a live mattress…
Southerland has rebranded its American Adjustables line, unveiling a new look and an updated product assortment built to meet modern market demand. Headlining the launch is American Adjustables’ first-ever platform-friendly InMotion Series bases, which ship in a compact box and feature a slim, 3.5-inch profile while still offering fast, quiet and strong adjustments up to…
Kingsdown Inc. is dreaming in color with the launch of Indigo Dream, a four-bed, higher-end, feature-packed collection. Indigo Dream is offered in a tight-top firm, tight-top plush and Euro-top plush model. The new mattresses each have their own identity and are designed with exciting curb appeal with covers in indigo blue and white fabric, with…
An address by Jim “Mattress Mack” McIngvale of Gallery Furniture highlighted the Best In Bedding awards program presented by Bedding News Now at the recent Las Vegas Market. The event, co-hosted by Andmore and sponsored by Bread Financial and Serta Simmons Bedding, honored retailers Raymour & Flanigan, Gardner White Furniture, City Furniture, Mattress Direct and…
The recent Las Vegas Market had something to offer everyone in the bedding industry, whether it was trending products, in-person connections or high-margin programs. And despite it being a quieter market than January, those who came were aggressive and placed orders at the show. “Tariff worries are mostly over, and our retailers are seeing more…
In October 2024, Carpenter acquired Casper, aiming to steer the struggling online brand toward renewal and growth. That’s the plan Carpenter and Mike McQuiston, president of Casper, have led to fruition over the past several months. “It’s no secret that Casper was struggling,” he says. “When we took over in October, we knew we had to fix…
The mattress market generally met industry expectations on the official opening day of the Las Vegas Market. Exhibitors at this bedding-rich market, with almost 100 mattress and sleep accessories companies on the roster, said they came to Las Vegas with modest expectations for the summer market, traditionally a quieter market than the January event, where…
Cariloha recently launched its Bamboo Renew program, a dedicated platform for customers to buy or sell preowned products, with the aim of extending the lifecycle of bamboo textiles and reducing waste. Partnering with Treet, the branded resale platform, Cariloha customers can buy verified items and participate in resale programs that reduce environmental impact and give discarded…
Unlike at the winter Las Vegas Market, exhibitors at the summer market are less focused on products and more focused on relationships, feedback and connections. In a challenging business environment, this seems to be more true than ever this year as manufacturers tell Bedding News Now that while the halls seem quiet, retailers who are…
The Specialty Sleep Association showroom has a vibrant offering of sleep industry products at the summer Las Vegas Market, from mattresses to frames, bases, top-of-bed, massage chairs, and sleep and marketing technologies . “This market, we have a room full of products you will want to see — three brand-new companies, seven new companies that…
The International Sleep Products Association and the Mattress Recycling Council have joined WithIt, the women’s leadership development network, as corporate sponsors. WithIt’s mission to empower and inspire women at all career stages aligns with ISPA and MRC’s focus on strengthening the sleep products industry through education, networking and leadership development. By supporting WithIt, ISPA and…
Bedding Industries of America has expanded its sales force in its Chicago plant, BIA Midwest, with the appointment of Aaron Reynolds as territory manager. In this new role for the company, Reynolds is targeting three key untapped states for the brand: Oklahoma, Arkansas and Louisiana. He reports to Paul Kenis. BIA vice president of business…
Cambridge Sleep Sciences has announced a landmark partnership with Don Colchón, a leading bedding manufacturer and retailer in Mexico. The collaboration aims to improve the sleep of thousands of Mexicans by incorporating SleepEngine, Cambridge Sleep Sciences’ proprietary audio-based sleep technology, into Don Colchón’s premium mattresses and pillow offerings. The opportunity marks the first time that…
Serta Simmons Bedding has launched the new Serta iSeries NXG mattress collection — the next generation of comfort “engineered to deliver what today’s consumers are asking for: immediate cooling, instant pressure relief and ideal support at accessible premium price points,” according to the company. “The feedback from consumers was clear,” says Anne Edwards, senior vice…
Gold Bond Mattress is seeing an uptick in sales of its popular juvenile collection among consumers and interior designers seeking high-quality mattresses to accommodate the revival of consumer interest in vintage bedroom furniture. The brand’s eye-catching juvenile lineup, Natural Support 2.0, already stands out on retail floors for its uniquely colored borders, in green and…
Kingsdown Inc. is debuting the Silent Partner XTech line at Sleep Country Canada, an all-new line exclusive to the long-time retail partner with 307 stores. The collection features Kingsdown’s all-new XTech technology, designed to wick away built-up electrons to reduce tension and help consumers achieve deeper, more restful sleep. “Our bodies are on an internal…
Malouf will be showcasing a new mattress line from sister brand Weekender at Las Vegas Market. The new line features three all-foam mattresses in 6-, 8-, and 10-inch profiles, and two elevated euro top hybrid mattresses in 11- and 13-inch profiles. The all-foam mattresses combine value, quality, and accessibility for price-conscious customers. The 6-inch mattress…
Symphony Sleep is poised to show retailers at the Las Vegas Market how the company is setting the bar as the “complete partner” in the adjustable base segment and helping retailers stand out in their markets. Driven by its strategic growth plan, Symphony Sleep has been aggressively working to set a new benchmark in the adjustable…
Coming into Las Vegas Market this month, HealthGuard says it is deepening its commitment to U.S. retail partnerships, confident that its North America-made lineup provides a smarter, more stable alternative to overseas sourcing. With its focus on domestic quality, dependable inventory and competitive and stable pricing, HealthGuard’s North American, multisite operations allow the company to…
Mlily will introduce its new Essentials collection at the Las Vegas Market, a versatile line of mattresses and pillows designed to give retailers greater flexibility, stronger margins and complete control over their merchandising strategies. Coming at a critical time for brick-and-mortar stores to drive seasonal traffic and promotional campaigns, the Essentials line empowers retailers to strategically…
Tim Oakhill, chief marketing officer for Serta Simmons Bedding, tells Editor-at-Large Dave Perry that the mattress industry is overdue for some good news on growth, and he talks about SSB’s latest product launch, which offers foam and hybrid options. The Serta Counting Sheep, celebrating a big anniversary, make a surprise appearance.
